• Thoughts

    A Neat Marketing Trick!

    When I was very young, we went to a small town (maybe village) called Tada. Its nearĀ  Chennai – you might have heard of Tada Falls. I went alone to buy something in the nearby small shop and I noticed a boy buying a particular chocolate. Another boy came by and he also bought the same one. And then another. I was curious, and I asked the shop owner why everyone was buying that particular chocolate, when there were so many varieties available in the shop. Our conversation went something like this: